Ten years of search. One line that only goes up and to the right.
SEO, Google Ads, website CRO and AI marketing, learned inside agencies and now run independently. Market Elite is that decade pointed at a small number of businesses, with the option to take equity instead of a retainer.
How the skill set stacked up.
Learning search the hard way
Years inside agencies doing the unglamorous work: technical audits, content that actually earns links, local map packs fought over suburb by suburb.
Paid media, measured properly
Google Ads accounts rebuilt around what a job is worth, not what a dashboard says. Call tracking, negatives, budgets pointed at intent.
Fixing what happens after the click
CRO turned traffic into revenue. Same spend, better pages, more booked work. The lever most agencies leave alone.
AI as leverage, not gimmick
Research, production and reporting streamlined with AI so senior time goes where it counts: strategy and decisions.
Aligned beats average.
The best work happens when the people doing it have something real on the line. That's why we'll trade fees for equity. We'd rather own a slice of the outcome than invoice for hours.
Specialists, not generalists
Two channels: SEO and Google Ads, sharpened by CRO and AI. Done properly instead of dabbling in ten.
Small by design
A handful of partners at any one time. The cap is the point.
Numbers, not vibes
Every decision tied to a metric we can defend: pipeline, revenue, payback.